Social Media November Book Club Webinar Recap: The Future of Nonprofits

Earlier this month we introduced our November Book Club title, The Future of Nonprofits, by David J. Neff and Randal C. Moss. Thanks to our book club partner Wiley Publishing, we were able to send copies to several of our chapter leaders and Professional members to review on our behalf. Thank you to our reviewers Tim Piazza, Craig […]

Internet Video Producers Set To Face 5 Years Imprisonment

The Internet video production world has been buzzing lately over the controversial S.987 Bill over in America, which aims to make unauthorized streaming of copyrighted material for the purpose of “commercial advantage or personal financial gain”, a felony.   Could It Be True? On the face of it, it appears as though the US Government is cracking down on […]

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Using Social Media to Give Back This Holiday Season

One of the most unique and powerful aspects of social networking sites is their ability to bring people together for a common cause. We see it happen every day—it’s all about the connections people make with others (who they may not have ever met before) over shared interests.  But there’s something even more powerful about […]

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5 Questions to Ask Yourself about Hosting Guest Bloggers

One way to get quality content to fill your blogging editorial calendar is to host guest bloggers. A guest blogger typically submits a blog post (sometimes unique material but not always) that you feature on your site. It’s a fun way to get fresh content, to vary the voice of your site, and to feature […]

Brands who 'get' Google+

When Google+ recently opened its doors to brands, companies scrambled to put up their pages.  SocialTimes has reported that around 61 percent of the top brands have created Google+ pages. Unfortunately, even behemoth companies are reporting mixed reviews, boasting only meager followings. A BrightEdge study of the world’s top 100 brands that recently was reported […]

Social Media Club Interview with Scott Monty of Ford Motor Company

Earlier this month, Social Media Club (SMC) hosted a booth at BlogWorld Expo Los Angeles, where industry thought leaders come together to discuss advancements and trends around new media. We would like to give a hearty ‘thank you’ to Kat Calbes, Jennifer Boyd, Dr. Natalie Petouhoff, Garick Chan, Jen Newell, Daniel Head, Annette Goad, Laura […]

Social Media Case Study: National Australia Bank

On February 14, 2011 National Australia Bank (NAB) launched a very public and embarrassing ‘break-up’ from the other banking conglomerates including, ANZ, Westpac and CommBank.  It started with a tweet NAB tweeted, “Sooooo stressed out. Have to make a tough decision and know I’ll probably hurt someone’s feelings. Arrggghhh.” Understandably, people thought this was just […]

Social Media Clubhouse Newsletter (11/16/11)

SOCIAL MEDIA IN HIGHER EDUCATION Over two years ago, we launched an initiative known as ‘Social Media Club for Education’ (SMCEDU) and have been working with a team of volunteers to connect social media professionals, students, educators and administrators in higher education organizations to facilitate world wide discussion of social media and higher education. Earlier […]

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Does Social Media Turn You On?

Or does it turn you off? We live in a new era where words like “social media”, “interaction”, and “engagement” are thrown around on a daily basis. Whether or not you’re in the thick of it in marketing, advertising or PR, or looking at it from a pure business perspective, chances are social media is […]