Untitled design-3

All in one social platforms: One Tool to Rule Them All?

There are a ton of social channels out there, seemingly more by the day. It’s hard to stay on top of it all. Of course, logging into all of those various platforms and managing them individually doesn’t make sense, so finding an all-in-one tool to manage and monitor them is going to improve workflow and […]

editorial

Top Benefits of Social Media Marketing

Social media started out as something that marketers and business owners questioned. Publishers and bloggers would write articles questioning whether or not we should be using social media in our marketing strategy. Then, not so slowly, the conversation switched from questioning social media for marketing to discussing how to use it. We no longer ask […]

Optimizing and Automating 2 Powerful Twitter Marketing Methods

Although the majority of marketers don’t realize it, Twitter is not just another social media tool, but can be used as a powerful marketing resource. Since Twitter is so fast paced and needs quite a large number of tweets to be sent every day, it can eat up chunks of your time to implement, monitor […]

Untitled design

How to Choose the Right Online Courses Platform

Outside of the traditional marketing channels of social, media buys, and SEO there are myriad ways to get your brand out there, establish yourself as an expert, and create a revenue stream. Depending on your vertical you may or may not have looked into creating online courses. If you have, great. If you haven’t there […]

pinterest-793051_1280

Why Pinterest Still Matters & How to Reach Your Audience

Gone are the days of just Facebook and Twitter as the main players. Nowadays, there are countless apps popping up, and typically being born from the original pack, or at least being acquired by them. To date we have: Facebook, Twitter (yes, still here), YouTube, Instagram, Pinterest, and Snapchat (in no particular order). The visual […]

What You Should be doing on Facebook

1. Post Daily (at a minimum) It’s an urban myth that you can annoy your customer by posting too often. That may have been true in 2005 before Facebook put its feeds on an algorithm, but now the chances that your one daily post is going to be seen everyday by the same people are […]

social media

Top Marketing Influencers You Should Be Following in 2017

As marketing professionals it is important to stay on top of the trends and be aware of what is happening in our vertical and in the world. This makes marketing influencers extremely valuable for us. There are so many resources out there and it can become extremely difficult to weed out bad advice from good, […]

social media

10 Essential Tips To Grow Your Audience On Social Media

Social media is the key to success in business, whether you are selling a product, or selling yourself. There are so many tips floating around the internet with suggestions on how to grow your social media audience, but in all honesty- most of them do not have the desired result. It is no longer as […]

SMC-elections_Instagram_1080x1080

Now accepting applications for global Social Media Club Board

We recently announced our first ever global election and this gives any Social Media Club (SMC) member an opportunity to serve the Global SMC Board of directors. This is a wonderful leadership opportunity to help shape the largest professional social media organization in the world. Click here to apply today! Application Deadline: September 30, 2016 […]

editorial

Making Money From Your Blog

Making money from your blog is no myth. While you may not become an overnight millionaire from blogging, this can be turned into a profitable job where dedicated content creators earn from the time and effort spent on their content and marketing. Your blog itself should be free, but the discussions you have and the […]