Having overcome adversity with being legally blind as a teenager and the removal of his left eye at an early age, Kent is a CSU Fullerton alumnus with a degree in communications and a minor in argumentation & persuasion. After graduation, Kent moved to Los Angeles to work at the Los Angeles Film Festival where he learned both event management and logistics and how to handle talent and media relations. In 2010 Kent moved back home to Central California to work with businesses as a freelance digital marketing & PR specialist.
In the early years of building his client base, Kent took internships with both the Fresno Monsters Hockey Team and Visalia Rawhide Baseball Club where he learned the ins and outs of event marketing and publicity. He created and edited video content for the team’s social media outlets, managed the press box during games which included stadium message board & social media platforms, and helped manage the team’s online presence and reputation using social media and web analytical tools. He also managed “game-day” event logistics that included the fan assistance center & assisting with fan questions.
Overall, his work for clients in total have seen over 23+ million impressions, reached over 8+ million people, engaged more than 425,000+ people and have managed over 2,000+ online media buys through Facebook, Twitter, Google AdWords, and YouTube ads. His work is also award-winning with an “Award of Merit” from the Public Relations Society of America: Central California Chapter. He currently is also the digital director on the Social Media Club’s Global Board of Directors, which helps promote social media and create policy throughout the organization’s various chapters. He has overseen and led digital teams of three to eight people for various projects and has helped raise over $50,000 for local charities through client events.