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Rise of the Gifs

According to Twitter’s blog – “last year, people on Twitter shared over 100 million GIFs…”- no big deal right? Perhaps that’s why Twitter has also allowed brands and consumers to discover, consume, and share GIFs even more easily through GIF search on Twitter. And if that’s not enough you can search more on tumblr. And […]

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10 Essential Tips To Grow Your Audience On Social Media

Social media is the key to success in business, whether you are selling a product, or selling yourself. There are so many tips floating around the internet with suggestions on how to grow your social media audience, but in all honesty- most of them do not have the desired result. It is no longer as […]

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Using Social Media to Self Diagnose is that What the Doctor Prescribed?

There’s no question that social media is a powerful tool. It has helped many fields in providing valuable information and timely content to the masses. Even in industries that are highly regulated, like healthcare, social media has been a driving force in providing resources and improved access of information for patients and clinicians. While the […]

Lead-Generation

Internet Marketing Lead Generation System

Straight North is a full-service Internet marketing company that works with you to customize the best mix of online marketing services — from PPC and email campaigns to SEO-based responsive websites — to provide results that move the needle.

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Because Live Streaming Content Still Needs Planning

Today, live streaming has taken a new identity. Multiple identities in fact. From Meerkat (sorry buddy), to Periscope (from Twitter) to Facebook Live to YouTube Live (and many other players we just can’t remember the names of), live stream has become a necessity for digital marketers today. It’s not a tool we are considering, it’s […]

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Five Ways To Repurpose Your Content For Social Media Distribution

You’ve heard and read more times than you can count how crucial content is to creating and maintaining a successful brand. You’ve probably even repeated it in content you’ve written and conversations you’ve had with clients and industry colleagues. And although you know you need to be providing several pieces of content to your audience […]

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How To Sell Your Boss on New Social Media Platforms

Between 2012 and 2022, the Bureau of Labor Statistics predicts jobs in marketing and public relations will increase by 12 percent largely due to careers in social media. This means that Digital Media Managers will only become more prevalent across a variety of industries including those not traditionally known for their technology savvy. It seems […]

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How To Build Your Social Media Strategy With Content Marketing In Mind

Content converts. Content that’s unique, useful, and engaging that is. And isn’t that what you want your social media strategy to do? You want it to convert more awareness about and engagement with your brand. You want it to convert more traffic to your website. You want it to convert mere brand follows into trusting […]

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EVENT: Join Best Selling Author Shel Israel at the SMC San Francisco General Assembly

  Join Social Media Club San Francisco on March 10 at General Assembly  for a lively discussion about technology’s impact on business and life with local best-selling author Shel Israel. In addition to writing six books on the topic, Israel contributes to publications such as Forbes, Fast Company, and BusinessWeek. He has been a keynote speaker more […]

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Enhance Customer Service with Social Media Engagement

More and more consumers are turning to social media first to voice complaints, have complicated situations resolved, and express concerns in the case of a crisis. Studies have found people often use social media as first preference to voice a complaint, rather than channels including phone, face-to-face, email or web chat. I blogged about this last month, […]