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Five-Phase Workflow Management for the Social Strategist

Summer is approaching, and now may be a good time to evaluate your on-going projects and to complete pending tasks left over from the hustle and bustle of the holiday season. Last summer I read a classic book on workflow management, David Allen’s Getting Things Done: The Art of Stress-Free Productivity. I highly recommend this […]

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Finding the ‘Perfect App’ for your Mobile Device

With the number of smartphones, androids, tablets and ipads being sold, it’s difficult to calculate an accurate number of Apps on the market, but you can bet that the number of Apps will increase with every mobile device purchased.    Statistics show The number of mobile devices will exceed the World’s population by 2012.  It […]

Why Niche Social Profiles Are a Huge Opportunity for Community Managers

If you take a step backwards and distill the social news over the past few months, you may arrive at few trends and overall takeaways from the way social media platforms have evolved, how people use them and how marketers are finding success with different strategies. One overarching theme prevails: Things are getting more personal […]