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August Professional Member-Only Webinar: "Who's The Boss? Understanding Authority Ranking In Social Business" with Peter Kim

Introducing our August Professional member-only webinar featuring Peter Kim, Co-Author of Social Business by Design and Industry Analyst. Our Professional members-only monthly webinars were launched in June 2012 and host Professional members of the Social Media Club community.  Our goal for these members-only webinars is to provide excellent content and extend visibility to Professionals in our community that have advancedknowledge to share.  

Peter is Chief Strategy Officer of Dachis Group and drives global industry discourse on the topic, blogging at beingpeterkim.com and as @peterkim on Twitter. Peter has been quoted by media outlets including CNN, CNBC, NPR, and The Wall Street Journal and featured as a speaker at events including SXSW, Web 2.0 Expo, WOMMA Summit and Dachis Group Social Business Summits.

Peter also served as an analyst at Forrester Research and head of international marketing operations, e-commerce, and digital marketing at PUMA AG. He holds degrees from the Darden School at the University of Virginia and the University of Pennsylvania.

Peter will be joining Social Media Club for an exclusive Professional member-only webinar titled "Who's The Boss? Understanding Authority Ranking In Social Business" on Thursday, August 9th at 2pm EST. 

Summary:
Understanding why social media works the way it does can be traced back to origins in anthropology and a set of basic concepts. Brands armed with an understanding of these basic ideas can activate them in today's social media environment. Moreover, these concepts have implications for managing your personal career and might make you pause to think about why you're doing what you're doing for a living.
Peter will answer the following questions in this one hour webinar,
- What is authority ranking and why should I care?
- What lessons can I apply to my own campaigns?
- How do these principles relate to what I do for a living?

Peter will offer an open Q&A opportunity for SMC Professional members to ask questions and continue discussion. 

REGISTRATION

Professional members will receive an exclusive invite to these upcoming member-only webinars each month. If you're not yet a Professional member but want access to the above webinars, along with other membership benefits - please visit http://socialmediaclub.org/membership to sign up today! 

Interested in hosting a future Pro member webinar? 

Complete this form and tell us what you'd like to present at an upcoming Pro member webinar. 

 

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