LinkedIn & Slideshare - a Delightful Marriage for the Online Professional & Company
Social media platforms on the web are somewhat schizophrenic - some are focused on consumers, some are focused on business and some just do not seem to know what they want to do when they grow up. We typically acknowledge Facebook as ever focused on the consumer and their pages for businesses, local merchants, brands and products were added as kind of an afterthought believing that consumers had a desire to connect to their favorite brands. While consumers have ‘Liked’ their favorite brands in big numbers, studies suggest that this kind of behavior is not always an indication of brand loyalty.
Netherlands Now World's Second Net Neutrality Nation
Net neutrality was a hot topic in 2010, when the United States Federal Communications Commission (FCC) was deciding on whether to allow internet providers the ability to prevent or slow access to certain content, sites or VOIP providers in an effort to give preferential access to their own services and/or to slow the access of their competitors. 
It was reported last week that Netherlands just became the second country to legally become a "Net Neutrality" nation,
Social Media Industry Report 2012 Highlights
Passionate people all have something that they enjoy looking forward to. Football fans love Super Bowl Sunday, music lovers are already planning for next year’s Coachella Festival and social media marketers can’t wait to read the annual Social Media Industry Report. 
The Social Media Examiner published the 2012 Social Media Industry Report on April 3, 2012. This year’s report surveyed over 3800 marketers of all ages employed in a variety of different industries including agencies, small businesses and B2B/B2C companies.
Didn’t catch the report? Here’s what you missed:
Social Media Clubhouse Newsletter (5/9/12)
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EXPANDING PROFESSIONAL MEMBERSHIP BENEFITS We're excited to expand our membership benefits with the launch of the members-only webinar series, which will be hosted by, and attended by, Social Media Club Professional* members. The Social Media Club community represents all industries and level of expertise, but the key component is that all seek ways to improve their knowledge around social media tools and best practices. These members-only webinars will provide excellent content and extend visibility to Professionals in our community that are creating innovative campaigns and have advanced knowledge to share. Our upcoming webinars include, |
Expanding Membership Benefits with Professional Members-Only Webinars
We're excited to expand our membership benefits with the launch of the members-only webinar series, which will be hosted by, and attended by, Social Media Club Professional* members.
The Social Media Club community represents all industries and levels of expertise, but the key component is that all seek ways to improve their knowledge around social media tools and best practices. These members-only webinars will provide excellent content and extend visibility to Professionals in our community that are creating innovative campaigns and have advanced knowledge to share.
We've already lined up the next three months of webinar speakers including:
June - Becky Carroll, "Using Social Media to Generate More Opportunities from Existing Customers"
The Future of Mobile Payments
First people feared giving your credit card number over internet versus giving it to an operator on the phone...now we are using the phone to swipe your credit card via an online app. Funny how things become so easily integrated. According to Pew Research,
“Within the next decade, smart-device swiping will have gained mainstream acceptance as a method of payment and could largely replace cash and credit cards for most online and in-store purchases by smartphone and tablet owners, according to a new survey of technology experts and stakeholders.”
Are you one of the early adapters who has already explored mobile payment options such as Starbucks or Level Up?
Five-Phase Workflow Management for the Social Strategist
Summer is approaching, and now may be a good time to evaluate your on-going projects and to complete pending tasks left over from the hustle and bustle of the holiday season. Last summer I read a classic book on workflow management, David Allen’s Getting Things Done: The Art of Stress-Free Productivity. I highly recommend this book if you are a social strategist or social manager juggling a lot of details and tasks all at once.
Social Business: Are You Already Late?
We’ve reached the point where social media is, in the words of Altimeter analyst Brian Solis, “bigger than marketing. It’s also bigger than customer service. [It builds] relationships with customers that improve experiences and more importantly, teaches businesses how to re-imagine products and internal processes to better adapt to potential crises and seize new opportunities.”
That’s what I’ve been learning about social business. In the most forward-looking businesses, which often include startups run by members of “Generation C” (the Connected Generation), social permeates every department of the business. Looking to hire? Put the job out on Twitter. Want feedback on your product from your customers? Set up a UserVoice account. Engage the customers in product development.
Our Revolution Week: Social Good Revolutions in D. C.
Earlier this week we helped introduce Our Revolution Week (May 3-10) to highlight the release of author Ja-Naé Duane's newest book How to Create a Revolution: A Step-by-Step-Guide to History's Social Influencers.
Social Media Clubhouse Newsletter (5/3/12)
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MAY BOOK CLUB FEATURE: GOOGLE+ FOR BUSINESS |





