From The Clubhouse
United We Share
Social Media Club was founded in 2006 with the guiding principle, "If You Get It, Share It." We're humbled and proud to witness 300+ chapters around the world that believe in our mission, and hold events that bring together like-minded individuals.
To commemorate our 7th anniversary this year, we want to tell you about a special month-long event for May 2013 called "United We Share." United We Share is putting a spotlight on our global community in the hopes we can connect with one another deeper by supporting each others events and hopefully, participating real-time.
Social Media and the Two-Step
No, I am not talking about the dance move, but rather about something called two-step (or two factor) verification. Unfortunately, hackers are getting smarter. Hackers, through social engineering and other means, are getting access to accounts, especially high profile ones. Recently, the Associated Press’ Twitter handle and several Guardian News and Media Twitter handles were compromised.
Steps to Become a Successful and Powerful LinkedIn User - Part 2
By Bill Corbett
Recently I wrote Part 1 of “Steps to Become a Successful and Powerful LinkedIn User,” in which I outlined some important strategies. Creating a plan and strategy for using LinkedIn and creating a personal marketing plan are essential in growing a business and having a personal brand that will resonate. Spending focused time and energy on LinkedIn will enhance relationships, build trust and create awareness that will assist you to achieve your promotional, business and career goals.
Here are five additional steps to take to become a power LinkedIn user:
Account Based Marketing Overview - Jeff Sands of ITSMA
5 Things Brands Need to Enhance their Search Marketing
Search marketing is fairly complex. It goes beyond the organization of a simple keyword list that would be effective to optimize one’s content. However, each marketer needs to know the basics and how to enhance their search marketing. Let’s dig a little deeper into some of the basics:
B2B Social Media: Onboarding the C-Suite
I read an interesting article about onboarding today. I learned a lot, especially since I didn’t know what the word really meant. In case you don’t know what it means either, I’ll share what I learned. In a nutshell, a company engaging in processes to immerse new employees into their particular culture, along with training them to perform their day-to-day work duties, is onboarding. The company hopes doing this will create happy, productive and loyal employees. I thought about how this concept might work to help B2B social media marketers obtain buy-in for their organizations’ executives – also known as the C-Suite.
5 Trends in Digital Marketing with Ekaterina Walter [VIDEO]
The Social Media Action Camp to place in NYC for Social Media Week and was co-produced by Social Media Club.
The sessions looked at 5 Trends in Digital Marketing
Anthony Napolitano of Stumble Upon at the Social Media Action Camp [VIDEO]
The Social Media Action Camp was co-produced by Social Media Club in Feburary 2013 for Social Media Week.
The sessions covered "Paid Discovery" using StumbleUpon.
Update Your Status: Facebook’s latest addition
With more than a billion monthly active users as of December 2012, 618 million daily active users on average in the same month and about 82% of their monthly active users being outside the U.S. and Canada, Facebook continues to dominate the social network scene. It may continue to do so for quite some time.
Keeping up with the social media Jones’
Everyone knows that age-old adage “A picture is worth a thousand words”. So in today’s world where social media written content is king, where does that saying really fit in?
