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May Meeting Recap – Content, Content, Content

This month we were talking Content, Content, Content!

Did you know:

  • 90% of B2B marketers do some form of content marketing, whether they realize or not.*
  • Creating content isn’t enough, It’s EXECPTIONAL and UNIQUE content that stands out.Great content is rewarded by users and search engines alike.
  • 60% of B2B marketers say they plan on spending more on content marketing over the next 12 months.*

Our panelist were: Larry Anderson of Trigger Strategies and Janice Arnoldi of arnoldi:mcpherson.  For those who were unable to attend Jim Wall of Infinity Video Productions video taped the meeting. 

There was a lot of great advice and we were especially excited because it was our first meeting that had questions for the panel come from our live tweeting!

Check out the video at: http://www.youtube.com/watch?v=nRPzc7iV-Jg&feature=plcp

 

*http://www.socialmediaexplorer.com/digital-marketing/everything-you-need-to-know-about-content-marketing/