Social Media Journal
Memorial Day Weekend Marketing and PR Projects
Drury Design 25th Anniversary Open House [Flickr]
barbara_rozgonyi posted a photo:
Pictured left to right: David Carnahan and Martin Heiny, Principals of Grabill Cabinetry Company in Grabill, Indiana with Jim Drury and Gail Drury, CMKBD of Drury Design Kitchen and Bath
Brands Will Go GaGa Over This New Facebook Feature
Facebook has released a new feature that shows advertisers the percent of fans that have seen and Liked specific posts on brand pages, Mashablereports. This will allow brand page administrators to see what works and what doesn’t.
After GMpulled its $10 million Facebook ad budget right before the social network’s IPO, the company has has been pressured to prove that it can monetize. Sheryl Sandberg even joked when speaking at Harvard Business School’s Class Day, “We’re public now. So can you click on an ad or two?”
In March, Facebook revealed that a brand page’s average post usually reaches 16 percent of its fans.
Letters from a Summer Intern: Week 2
Photo by Seminar Attendee @EconTiff
Another successful week here at On Ideas! This week was kick started by an amazing Social Media Analytics Seminar presented by our Social Media Strategist Nick Cicero. The seminar discussed the methods of measuring a company’s Facebook, YouTube and Twitter analytics and why monitoring and analyzing social data is so vital. Analyzing social media data is an extremely efficient and cost effective method of gathering data for a company. On Ideas plans to host monthly Social Media Seminars.
Make SEO Decisions Based on Trending Data
Every website is under constant pressure to produce. Even well-established businesses have monthly/quarterly/annual quotas they are supposed to meet in terms of visitor growth, qualified leads, sales and so forth. And while I can understand the fear that grips the heart of every site owner and marketer during a slow month, one of the worst mistakes you could make is to cut your SEO when business is slow. Making quick SEO decisions based on one month’s worth (or even worse, a few days!) of data is not smart SEO. Remember—SEO is a long term process, there will be months that aren’t as great as others, but that doesn’t mean you should panic at the first rumblings of trouble.
B2Bs Should Leverage the Power of YouTube
When you think about social media sites to incorporate into your B2B social media marketing strategy you probably immediately think of Facebook, Twitter, Google+, and LinkedIn. But what about YouTube? YouTube may be most commonly known as a place to watch funny videos of cats or babies or new music videos of your favorite artist, but it can also benefit a business’s marketing efforts if they use the medium the right way. And it’s not just for B2Cs either. B2B decision makers also watch videos.
Some Useful Time Saving WordPress Plugins!
So there are thousands, upon thousands of WordPress plugins out there – literally, but I’ll take a few moments to show you 5 of the best which can help webmasters streamline their WordPress operated website or blog, save time and help make things easier.
Plugins
WordPress is so diverse these days; the types websites you can put together are varied. From directories, eCommerce and straight-forward blogs, to image based themes, Q & A style sites and magazine themes. Plugins add to that diversity. If you’re already using WP you’ll know how easy it is to add a new plugin to your website. It’s simply a case of search, upload and activate. So here’s a run down of my favourite plugins – some of which we use here and some we have used on other projects.
Maui Private Charters
When it comes to entertaining large groups, Luaus seem to be the most popular activity, but there are more options. Chartering Maui private boat tours can allow you the freedom of taking a large group on a relaxing voyage or adventurous excursion on your own terms. Go to Molokini Crater for some great snorkeling, take [...]
More Maui Memories
The following are some more Maui memories entered by subscribers of our Maui newsletter. They entered in order to win a free Hawaii iPhone case by 808 Shells. So many good entries, but we love the poetic nature of Becky’s story. Congrats! Having been a visitor to Maui for the last 23 years [...]
Best Maui Memories
Below are some fond memories of Maui by our subscribers of our Maui newsletter. The 1st entry was the winner and gets a free Island-Style iPhone case by 808 Shells. Congrats, Jennifer! In 2009, my husband & I renewed our wedding vows in Maui on Makena Beach. It was the most beautiful sunset I [...]
