Brands & Businesses Effectively Using Google+
All the hype around Google+ seems to have died down somewhat recently. The occasional client asks us to work with the Google social network, but for the most part it seems that the common perception is it’s yet to gain serious traction.
Whether you agree or disagree with the perception mentioned above, the brands I mention in this post here all make exceptional use of Google+, and are leading the way in business adoption of the platform.
Unlike Facebook, Google+ business pages cannot be used to provide giveaways or house competitions; meaning the focus is much more on interaction and innovative ways to communicate.