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Can you turn a hassle into a benefit?

Originally Posted on Author's Blog

You could write some complex code to figure out the correct postage for product returns to provide exact reimbursement for customers.

Or, you could do what Groupon does. I returned a small item, and they gave me a $10 credit to cover postage — and a little extra.

Less work, fewer hassles, and I’ll be back to spend my credit.

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