One simple change will make you stand out from the crowd
Submitted by Andy Sernovitz on Sat, 07/21/2012 - 7:00am
Originally Posted on Author's Blog
Would you rather go to the eye doctor … or the Eye Gym?!
That simple name change for an Austin eye doctor turns a hard-to-market generic business into something worth talking about. When you have a great name:
- All your ads work better, because they’re easier to remember.
- You get more word of mouth, because the name is more memorable and repeatable than something like “Dr. Judy Hughes Optometry Partners.”





