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Speak My Language: Getting Customers to Listen

Originally Posted on Author's Blog

How do you get and keep the attention of people who do not have to listen to you? I mean, life and marketing is not like grade school and your audience doesn’t have to be in the room so to speak. From tutoring teenagers in voluntary summer programs to building a following online or a loyal client base, the process of communication is fascinating to me.

How do you captivate an audience enough to get them to listen to you and buy from you?

Kristen Zhivago at RevenueJournal has a simple take on it. In ‘Why Do They Love You,” she suggests that you “have someone you trust to interview your customers.” Isn’t it funny how simple solutions keep rising to the surface.

So What Is The Right Way To Say It?

How many times have you run around in circles with your marketing copy, new product development ideas, and other processes inside your small business, trying to find the “right” way to do things? Who wants to put energy into things that your staff won’t use and that you clients won’t buy? – href="http://smallbiztrends.com/2012/07/getting-customers-to-listen.html?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+SmallBusinessTrends+%28Small+Business+Trends%29&utm_content=Google+Reader">Speak My Language: Getting Customers to Listen by Jamillah Warner

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