Hopefully by now, if you are a freelance worker of any kind, you have already heard about the new changes Google has initiated in their search engines Algorithm.
Staying at home with the kids is a full time job. Added to that are the frustrations that ensue when moms work from home. You may be wondering what frustrations work at home moms face and how to deal with them without going insane.
What advice do you have for someone who wants to take their social media influence and presence to the next level?
A pre-flight checklist before you hit the “Tweet” button.
1. Has correct spelling, grammar, & abbreviations
Common and friendly SMS abbreviations are OK. Look to @MargaretAtwood for best practices.
2. Contains a URL
Tweets should be clickable, leading to an image, video, or page describing more.
3. Uses an active voice
Communication that is direct and frank is the simplest to understand (and remember).
4. Uses a friendly and approachable tone
Don’t be bland! But don’t overdo it.
5. Encourages interaction
Encourage the reader to take action immediately. Click a link, view a picture or video, retweet and share, or answer a question (e.g. “What do you use @Square for?”)