Chances are you have seen an Internet meme by now, especially if you spend any time on social media. Grumpy Cat rules the Internet in much the same way most cats rule their houses. Most people enjoy memes, and for a good reason. Typical memes, by design, appeal to the 12-year-old in all of us – they are either funny, cute, raunchy…or all of the above. Better still? Memes are free and easily transferred between people online – and they hold a great deal of potential for being seen by a lot of people. Enter Internet memes for business; what marketer or business owner would turn down an opportunity to use a technique which is already so popular…and inexpensive?
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