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Östergötland, Norrköping, Linköping

Social Media Analytics - a discipline spanning from Hell to Heaven (and we choose where it goes)

 

A review of the book Social Media Analytics by Marshall Sponder - Social Media Book Club, Book of the Month, September 2011

 

I think I've never been struck with so much  ambivalence as with reading this book. On one hand, I really enjoyed all levels of information, knowledge, insights and wisdom delivered through-out the papers in between the hard covers. On the other hand, it truly scared the sh*t out of me.

Before getting into details of the what, how and why, let me share a relevant warmup screenshot. A warmup image, still being hot from the event it represents.

Vad finns i ett namn? - Varumärken på sociala webben

Varumärkesarbete har genomgått en stark transformation, och har fundamentalt annorlunda villkor med en konversationswebb som drivs på och framåt främst utifrån privatpersoners vilja, intressen och passioner.

Var finns affären?

Med en bransch som nu går in i en mognadsfas, där ett tecken är SMC som gått från en gräsrotsorganisation till konstituerandet av en fullödig medlemsägd global branschorganisation i mars 2011 i Austin, Texas, i samband med SSXW-festivalen, är det dags att börja linjera upp vad som faktureras för.

Samhälle och kommunikation i förändring

Social Media Club Norrköping/Linköping, Östergötland

Welcome to Social Media Club Norrköping/Linköping, Östergötland, where innovators from Sweden will meet for monthly events to share, engage and collaborate with the community on the issues of social media and technology. Our chapter launched in 2009, and our leadership board includes Anders Abrahamsson, Erik Pettersson, Andres Karlsson, Karin Johansson and Thomas Selig. For more information, please leave a comment or visit our Facebook Group, where we have 68 members as of today or our Twitter feed where we have 74 members as of today, and say hello.  

Time to shake things alive!

After a great while of silence, we’re now moving Social Media Club Östergötland ahead. The whole directorate of SMC Östergötland has been occupied with alot of stuff, and had hard time to set aside volunteer time to organize an event.

Speaking for myself (Anders Abrahamsson, Programming Director), I had to focus direct revenue-generating activities, and with a stable solution in the loop, I saw a window of opportunity to reactivate SMC Östergötland again.

We will report back on the summer’s activities in a separate blog, but for now we focus on Next Up!

NEXT UP: SMC LUNCH - Hashtag: #SocVid

From a public regional demand, we kick off with a lunch meetup, Dec 4. The special focus of this first lunch is “Social Video” - #SocVid. Our special guest is Anna Lindberg (@annalindberg on Twitter), who kicks off a new interactive media format on December 7 - the talkshow 30 Minuter on 24Nt / 24Corren - the local TV channels of NMT.

An extended background blogging on this event will take place separately /beyond the event tracking the conversation/, but you can RSVP here and now on Twtvite - http://twtvite.com/n7tmlv (Facebook Events Page to come No, we were satisfied with the Twitter Invite this time ;).

Welcome!

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