“Social media” is not cute. It’s real and it’s necessary. Sandy Carter’s Get Bold is the blueprint for turning your business into a Social Business. Carter is the Vice President / Social Business Evangelism at IBM. Many of the examples of social engagement in Get Bold are from IBM. Fortunately, these tactics can be applied to almost any business. The book is centered around The Social Business AGENDA framework. The framework is broken down into the following six workstreams:
Last Thursday, we held our first event of 2012. Dorothea Bozicolona-Volpe led an enthusiastically-received session on the art of personal branding. From the "why" to the "how", Dorothea provided context and content for attendees, many of whom were attending an SMCATL event for the first time.
Check out the full recap on Storify
We hope it's hanging our with us at Hudson Grille for some great social media sessions!
Digital Atlanta - a week-long series of events celebrating technology and social media marketing in Atlanta - will be upon us before you know it. Scheduled for Nov 7-11, the week will feature a variety of learning tracks, anchor conferences and networking events. Social Media Club Atlanta is partnering with Digital Atlanta to present the General Social Media Track, three days of exceptional sessions, food and fun at venue sponsor Hudson Grille in Midtown.