Casablanca
Café 2.0: Writing in the digital Era
Do we have to be become agitator, provocateur and trend hunters to be able to draw attention on the web?
5 Bénéfices du Café 2.0 : Lire à l’ère du numérique
Au-delà d’un contenu riche et varié autour de la problématique du livre et de la lecture à l’heure du numérique, le café 2.0 d’hier a été une opportunité inespérée de partage d’expériences, d’approches et d’outils.
5 bonnes raisons pour participer au café 2.0 : Lire à l'ère du numérique
A J-10 du premier Café 2.0 de 2012, voici 5 bonnes raisons pour ne pas rater cette rencontre thématique :
Here comes 2012! (SMC-Casablanca chronicle)
By SMC – Casablanca co-founder Yasser Monkachi
Translated from French by SMC co-founder Lamia Benhiba
As I was wrapping up 2011, a last question crept into my mind: Can brands exist today without being present on social media?
This question has certainly been on the mind of many brand managers and post-Kotlerian marketing gurus. To get to the bottom of this, I asked the question to my friends and followers on social networks through a survey that has reached 689 person (true reach) and has been shared 35 times (which was ok).
