Events
SMC Columbus Presents: Content Marketing with Joe Pulizzi
Event Date and Time:
Thu, 06/21/2012 - 11:30am - 1:00pm
Location:
Columbus Metropolitan Library
Columbus, OH
United States
39° 57' 40.2336" N, 82° 59' 55.6584" W
See map: Google Maps
Let’s face it…content marketing is all the rage. Brands around the world are spending (on average) over 25% of their total marketing budget on content marketing. What’s been missing…until now…is exactly how to put content marketing to work. Joe Pulizzi will discuss, how to manage content marketing within your organization. Whether you come from a small company or multi-billion dollar brand, he will give you the ammunition and the ideas to develop a storytelling process that will create passionate subscribers to your brand.
About Joe:
