In January of last year, the Social Media Club’s featured speaker was Joe Pulizzi, author of Managing Content Marketing and founder of the Content Marketing Institute. This year, Joe has remembered his friends at SMC Dallas with a special $100 off discount to Content Marketing World 2013, which is hyped as “the only must-attend content marketing event on the planet!” The conference runs from September 9-12 and is held in Cleveland.
In addition to Joe, the event features noted content marketing speakers including Jay Baer (@JayBaer), Ann Hadley (@MarketingProf) and Brian Clark (@CopyBlogger). Many major brands will be presenting as well, including Cisco, REI, Kraft, General Electric and Coca Cola.
“Social Media and the Law,” the topic of July’s SMC Dallas program, exposed the gap between common social media practices and what’s legal. We discovered that even avid social media practitioners aren’t necessarily aware of social media law or even social media site terms.
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The Head of Online/E-commerce is responsible for our online marketing budget, internet staff and outside internet vendors, as well as our in-house web developers and designers.