I had the pleasure of interviewing Joe Pulizzi, founder of the Content Marketing Institute, when he visited Dallas to speak to SMC Dallas. As we were talking I was curious about the evolution of the content marketing career and discipline. Tune into the interview here:
“BlogWell is a fantastic opportunity to learn best practices directly from the professionals who are implementing them.” — Shelby Stoolman, ConAgra Foods
We are excited to offer a discount for SMCDallas to BlogWell being held in Dallas on Tuesday, January 24th.
BlogWell: How Big Brands Use Social Media
8 Great Case Studies on the Best Social Media Programs at Large Corporations
Reminder: Early registration ends at midnight 1/18
Brands around the world are spending (on average) over 25% of their total marketing budget on content marketing. There have been countless books and resources that have covered all aspects of content marketing… from the why to the what to the where…but oddly enough, rarely the how. Not until now that is.
Ah, Black Friday, that special time of the year when folks feel the strong urge to wake up at the crack of dawn to line up at the local Wal-Mart in hopes of scoring huge discounts on items in their holiday shopping list. Fortunately for you, this special Black Friday deal requires none of the headaches associated with typical day-after-Thanksgiving offers. No – for you, we’ve made this as simple as can be.