YouTube is no longer just a place for laughing babies and skateboarders rendering themselves infertile. Posting video online boosts SEO and SMO, drives traffic to web sites, increases conversion rates, enhances brand value and recognition, and creates more personal audience interaction.
In short, video can change your online audiences into relationships.
About the Presenter:
Rocky Walls, CEO of 12 Stars Media Productions
Rocky Walls has more than 10 years in experience in digital content creation, as CEO of 12 Stars Media Productions. He works with organizations to create online videos for use on web sites, blogs, email marketing and social media profiles.
The problem with getting started with online video is that often nothing ever happens past getting started. Time or budget gets in the way, or skill sets don’t measure up and the benefits of using consistent, relevant, online video are never realized.
In this session, we will go over the pitfalls, common mistakes and best practices to jumpstart your online video strategy, and get you on the path to success!
Time: 1:00 PM CT -2:30 PM CT session.
Where: Schroeder Family School of Business Administration (aka. SOBA) / Room #172
1800 Lincoln Avenue
Evansville, IN 47715
This past Monday, I spoke to the Social Media Club of Evansville about using humor. My talk was titled Using Humor in Your Social Media Strategy and was based of the strategies that I use in my social media. We met a RiRa’s Irish Pub and went from there. I started with a story about how I went to New York City to loose a Father’s Day Dance contest sponsored by Hallmark. The story was from the perspective of a comedian competing in a dance contest against three other dads who all taught some sort of dance. Humor can be found almost anywhere. If you want to see a fat guy, me, do a cartwheel.
The Evansville Girl Geek Dinners club is organizing a meetup for Social Media Day 2011. The meetup will be on Thursday, June 30, 2011 at Grand Traverse Pie Company on Evansville’s east side from 11:30 AM to 1:00 PM. There isn’t a planned speaker, but upcoming events and other news will be shared.
All those wishing to meet up and socialize are welcomed to attend.
Leilan McNally, known on Twitter as @BgKahauna (Twitter handle), will demonstrate ways to use humor in your social media strategy without getting you fired or shut down. You will learn about effective uses of humor, when not to use humor, what topics to avoid. Even though using humor can be risky, do not be afraid of using humor that is relevant to your brand.