Why do marketers love social media? Let’s be honest. They love social media because that’s where the people are. That was one of the key messages of Gary Vaynerchuck’s keynote address at Inbound 2012, the HubSpot user conference which attracted 2,800 marketers to the Hyne’s Convention Center in Boston, August 27-30, 2012.
And did you know Facebook is set to surpass 1 billion users this month? Every day more than half of them login to Facebook to check in with their friends, spending an average of 20 minutes or more each day. After looking at Facebook, they will go on to another social network, like YouTube. Every year we hear about how people are spending less time watching television and reading newspapers, and more time with digital media and mobile devices.
Understanding Google Analytics was a hit!
Over 150 attended this event either live or virtually. We had two satellite events on Maui and Big Island. Phew! We’re already talking about the next Google Analytics event we’re going to hold, probably a deeper dive one of the areas covered last night. By the way, we chose this event based on attendee requests and feedback. If you’d like to suggest a particular area, please let us know.
In celebration of Social Media Day, we @SMCHI are holding a special event at the Greenhouse Innovation Hub to view the documentary and have dinner together. For all of our friends on the neighbor islands and beyond who cannot join us IRL, you can watch the documentary here for a small rental fee of $3.99. Most of the fee goes to the creator and the distribution service; 20% (80 cents goes to us – a nonprofit).
Watch while we do on Saturday starting at 6 pm HST and join us at #SMCHI and #twittamentary, or watch at your leisure any time! Read more details about the event here.