March Meeting Recap
Thanks to everyone who attended our March meeting on Social Media for Attorneys and Accountants.
Here are Michele's notes from the evening's conversation:
- While accountants and attorneys see the value in social media, they are still scared. They want things in the "old way" of assurances and control, and frankly, that does not exist like it used to.
- Lisa Salazar was good about sharing what she has done via Jaworksi and Fullbright and the many times she tested things first, then asked for permission after (LOL).
- One of the biggest concerns was that folks would see who are their clients and it would be some breach on confidentiality, or that other firms would try to steal clients. I pointed out that if you are so particular who you add then yes, that is a risk, but if you were more inclusive in who you add (not just professional contacts, but a mix of both personal and professional), then how would they tell the difference?
- Some folks still miss the point of having a large amount of connections via LinkedIn: they want to be selective instead of seeing value of building strategic and large amounts of people in network being valuable to being FOUND.
- Seems like no matter how much information there is available to help people make decisions, they still say same thing this year as from 4 years ago: "I'm not sure where my best time and money will be spent."
- Everyone felt more comfortable afterwards being able to air their concerns—now the proof will be see who takes actions from that opportunity.
A few pics from the event:
Lisa Salazar, Sasha Costa, Elyssa Schnurr
The new Ford Edge looks great in front of Caroline Collective!
Thanks to Michael's Cookie Jar for providing the sweet treats—major om-nom!