Long Island
Is GooglePlus for Me? A Review of GooglePlus for Business
Submitted by Craig Yaris on Mon, 04/30/2012 - 10:25am
“Not another social network!” That’s the cry from many small business owners when confronted with the prospect of having to learn Google+. And with good reason. It takes time to learn a new network, to engage, to participate. Should they spend their precious time there?
Let's Optimize -- A Review of Optimize by Lee Odden
Submitted by Craig Yaris on Sun, 04/15/2012 - 9:16am
Guy Kawasaki offers a simplistic take on search engine optimization in his book, What the Plus?, by saying the best method to improve search rankings is to “Write. Good. Sh*t.” And, while I agree with the idea, there is much more to search engine optimization than just that. And Lee Odden, in his book Optimize – How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing outlines exactly how much work proper optimization really is.
Get Bold: Using Social Media to Create a New Type of Social Business
Submitted by Craig Yaris on Wed, 02/29/2012 - 11:23am
Businesses are going social. There really is no stopping it. It is the future of connecting with your customers. They expect you to have a presence in social media. Social media has arrived.
The Social Media Strategist: Build a Successful Program from the Inside Out -- A Review
Submitted by Craig Yaris on Mon, 01/30/2012 - 1:23pm
Social media is just beginning to reach it’s “teen” years, being just about 10 years old, and many companies and organizations are still struggling with many big questions, such as “How to start a program” and “who will handle the social media”.
Why I founded the Social Media Club of Long Island. Interview with Hilary Topper.
Submitted by Sueanne Shirzay on Tue, 12/06/2011 - 8:14am
Interview by Sueanne Shirzay.
Welcome! This is the first in a series of interviews we will be conducting among the members of Social Media Club Long Island. We want you to know what makes us tick! This is an interview with Hilary Topper, Social Media Club Long Island President. SMCLI meets monthly in Westbury, NY. We can be found here on Facebook and here on Twitter. Thank you for reading.
