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CyberMonday 2012 – Doin’ It On Your Phone

SMCLAers, did you avoid the crowds on Black Friday this year? Did you let your fingers do the talking while sitting leisurely on your sofa today? If you’re like many Americans, you spent an average of $350-$500 between Black Friday and Cyber Monday. (By the way, why do we still have to call today Cyber Monday? The word  ”cyber” makes it so 1995.)

According to the Home Shopping Network (HSN) – yep, I just tagged them (booyah!) – many of you have gone straight to your mobile devices to do the shopping. Hands up – who bought items through their smartphone or tablet this year? Do you plan on buying while wireless?

In addition to the shopping-via-mobile trend, the Clever Girls Collective adds that bloggers and social media continue to influence shoppers. The CGC surveyed their community and the results are below in the infographic. If you’re a large or small brand and you haven’t made friends with a blogger, maybe it’s time you did.

Groups:
Chapters
United States
Argentina
Australia
Austria
Bahrain
Belgium
Brazil
Cambodia
Canada
China
Costa Rica
Czech Republic
Denmark
Dominican Republic
Ecuador
El Salvador
France
Germany
Global
Greece
Iceland
India
Indonesia
Ireland
Isle of Man
Israel
Italy
Japan
Jordan
Kazakhstan
Kenya
Kuwait
Malaysia
Mexico
Moldova
Mongolia
Morocco
Netherlands
New Zealand
Nigeria
Oman
Panama
Paraguay
Peru
Portugal
Qatar
Russia
Saudi Arabia
Singapore
South Africa
South Korea
Spain
Sri Lanka
Sweden
Switzerland
Tunisia
Turkey
Ukraine
United Arab Emirates
United Kingdom