The Sexy Side of SMCLA via Sponsor, S Factor
We were so flattered by all the brands who wanted to contribute to our sensational SMCLA + SMBLA: Meet the Bloggers Holiday Party!
Thank you so much to Sheila Kelley’s S Factor who sent bloggers home with a 1-week pass to try out her groundbreaking classes held in three locations across Southern California (Encino, Costa Mesa and Los Angeles). Author and “Gossip Girl” actress, Kelley, launched the second women and mommy empowering video in her #RedefiningSexy campaign on 121212.
Sheila Kelley stirred up pre-conceived notions about “stripping” when she debuted her striptease inspired workout, S Factor, on the Oprah show in 2003 and now is widely regarded as the worldwide originator of pole dance fitness.
The Redefining Sexy: Believe in Your Beauty campaign aims to redefine the terms “sexy” and “beauty” through a series of provocative videos featuring true stories of real women. The first video in the campaign, “Cancer Warrior,” features Diana Schlobohm, a breast cancer warrior who deserves a spotlight. After losing both breasts to cancer, one thing she did not lose is the knowledge that she is a sexy and beautiful woman. This raw and gritty video, #REDEFININGSEXY: Breast Cancer Warrior Pole Dance, shot six days post-op, challenges the viewer to answer the question, “Are cancer survivors sexy?” The video went viral last month, with celebrities like Eva Longoria, Rita Wilson, and LeAnn Rimes jumping onboard by asking their Twitter and Facebook followers to retweet it and “Believe in your Beauty” and “Embrace your Beautiful, Powerful Self!”
Kelley’s next video in the series, #RedefiningSexy: Is Motherhood Sexy? Pole Dancing 12/12/12, takes a closer look into motherhood, posing the question, “Is motherhood sexy?” It teaches us that any mother can feel sexy, powerful, and beautiful in her own skin. Motherhood IS sexy!
Thanks again to Sheila Kelley’s S Factor! Be sure to check out sfactor.com for more information.