At our December gathering tonight, president Jay Garmon unveiled a new name and direction for Social Media Club Louisville. Welcome to the first post from the Louisville Digital Association, a rebranded and refocused effort of the former Social Media Club Louisville that is focused on growing the digital economy in Louisville and the region.

As you know, we added new board of directors member and elected new officers in October. In that month’s board meeting, we began to plan for this new focus, which will call upon you as well as us, to help foster a more welcoming environment for technology companies, startups, investors, engineers, students and more in the Louisville community. We are not moving away from social media, but rather widening our focus to include a broader spectrum of the digital world and help cultivate our technology and digital ecosystem moving forward.