Melbourne, Australia
Submitted by SMC Republisher on Tue, 05/22/2012 - 1:40pm
Venue
The Bottom End
Upper level – 579 Little Collins Street Melbourne VIC 3000
Topic – Facebook
Facebook Melbourne employees will be speaking about Facebook changes and its hacking culture, Facebook best practice, case studies, and measuring success.
For regular SMCMelb attendees we’ve changed venues to make for a better event overall.
Event format
Insights on the future of the media
Submitted by SMC Republisher on Tue, 02/28/2012 - 3:03pm
Speaker:
Social Gaming & Gamificiation: The Challenges & Opportunities
Submitted by SMC Republisher on Thu, 10/27/2011 - 12:52am
Over the last two years the world has gone casual gaming mad, with 5 million hours of Angry Birds being played every day and 200M people playing Facebook games for over 40mins each per month. Facebook is set to make a huge $1B from gaming in an industry set to make an incredible $70B in 2015.
This broad adoption of gaming has driven the rise of branded gaming & gamification as a marketing strategy. At this event we dive into the opportunities, examples & challenges for brands entering the gaming world.
Behind the scenes of Cannes award winning NAB Break-up campaign
Submitted by SMC Republisher on Wed, 07/27/2011 - 12:49am
Hear from the peoplebehind on of the biggest PR stunts in Australian history.
NAB (@nab) will be speaking about how the campaign came about, how they planned the rollout, the day of launch, how social played a key role, the long tail effects of the campaign and how they managed social media throughout. We’ll be hearing from Hillan Klein (Channel Development Manager), Kate Thompson (Channel Manager –Social Media) & will be MC’d by Yvonne Adele.
December 7th 2010 – Social Media Club Melbourne Christmas Party
Submitted by SMC Republisher on Tue, 12/07/2010 - 2:16am
It has been a busy year for The Social Media Club Melbourne.
You can recap some of this years highlights here
http://socialmediaclubmelbourne.com/
For our final event of 2010 we will be holding an informal get together that is kicked off with a short keynote by Dave King to get us excited about the social space next year.
We will be out doors and on the roof of Order of Melbourne, the rooftop holds 100 people so we will be strictly sticking to the door list however, if you miss out feel free to drink downstairs (will not be able to see the keynote though) and at 10pm they will open up the roof top to anyone so we can all hang out.
KEYNOTE SPEAKER
Dave King is one of Melbourne’s most respected creative digital experts.
