Penn State University - SMCEDU
Social Media Club Penn State University Census 2011 Results
We wanted to share some exciting results from our 2011 census involving Social Media Club Penn State University, where innovators from Pennsylvania meet for monthly events to share, engage and collaborate with the community on the issues of social media and technology. Our Facebook page has grown to 86. For more information, please visit our Facebook page and join us for an upcoming event!
Topics to discuss from the BlueFuego seminar
Need to determine overarching goals
What is PSU about?
Targeting messages (old media is best way to promote new media)
Develop integrated SM strategy
Intgegrate analytics more than we have
What's the timeline?
How do we get people that are not "here" now to engage
Care not to homogenize the audience, don't dilute the voice
First
"At our [social media] club, we talked about it being a revolution. [social media] was going to belong to everyone, and give us power, and free us from the people who owned [newspapers, billboards, tv stations, movie theaters & brands] and all that stuff." -Steve Wozniak [on computers]
