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Social Media to Save Lives -- The Rest of the Story

In my previous post, The Dragonfly Effect Hits Sacramento, I shared with you how a small group came together on twitter to organize a bone marrow donor registry drive in partnership with BloodSource.  I promised to let you know how we did and that's what this post is all about. 

With much enthusiasm (and in spite of half of Sacramento being at City Hall for an epic City Council vote that would determine the future of the Sacramento Kings in Sacramento #5Votes!) close to 40 people came to The Urban Hive to find out about Be the Match marrow donor registry. Some came by to offer encouragement as they were already on the registry or had recieved a life-saving marrow transplant. A few checked in just to find out what the registry was all about but were not yet ready to commit to be on the registry. But by the end of the evening, our drive added 35 people to the registry!  We also helped to share awareness about the need for marrow transplants to fight leukemia, lymphoma and other cancers.  Those who were not able to come but who still wanted to join the registry learned they could order a kit online from Be the Match or drop in at any BloodSource Collection Center to join the registry.

Our event was supported with appetizers by Drewski's Hot Rod Kitchen and with freshly squeezed lemonade and brewed iced tea by Chick-fil-A Arden Fair.  Everyone who attended received a goody bag that featured cookies from TreyBCakes, coupons from local businesses and stress-balls (blooddrop shaped!) from BloodSource.  Be sure to check out our Facebook photo album from that night!

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