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The Wonderful World of API's

Did you know that API stands for Application Programming Interface?  You hear that acronym thrown around all the time these days, but what does it stand for? Why should you care? And most important, how do they impact your business?  These questions and more were discussed during the Social Media Club of San Francisco’s panel discussion at @Mashery HQ in San Francisco, Tuesday the 15th of May. 

The Wonderful World of API's

Did you know that API stands for Application Programming Interface?  You hear that acronym thrown around all the time these days, but what does it stand for? Why should you care? And most important, how do they impact your business?  These questions and more were discussed during the Social Media Club of San Francisco’s panel discussion at @Mashery HQ in San Francisco, Tuesday the 15th of May. 

 

The Wonderful World of API's

Did you know that API stands for Application Programming Interface?  You hear that acronym thrown around all the time these days, but what does it stand for? Why should you care? And most important, how do they impact your business?  These questions and more were discussed during the Social Media Club of San Francisco’s panel discussion at @Mashery HQ in San Francisco, Tuesday the 15th of May. 

 

Social Media Club Book Club Review: Google+ (Chris Brogan)

When I was tasked with reviewing this book, I became very excited. I feel like I make full use of LinkedIn and Facebook, and I'm making progress with Twitter, but I just haven't "gotten" Google+. So much hype was built up about Google+ with having to wait for your opportunity and invitation! Unfortunately, it hasn't lived up to the hype; at least not for me, and for only a handful of the 400+ friends and associates I have in other programs. So I was excited to begin this book, especially with the subtitle, "How Google's Social Network Changes Everything."

 

Chris Brogan's Google+ Book Review

I loved the book Google+ by Chris Brogan and I learned a lot of cool new things about this powerful social media platform and why it truly deserves its fair share of online attention even at the expense of some other popular/powerful sites including Facebook and LinkedIn.  Google+ has been around since July 2011 and it took just a few weeks to gain 20+ million users around the world.  While Facebook, LinkedIn and Twitter all have more users than Google+, Chris Brogan does a great job convincing online social media advocates and more specially business owners not only the importance of Google+ but also why it is the next big thing in the social media sphere.

 

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