Foursquare is a location-based social networking website for mobile devices, such as Smartphone. Users "check in" at venues using a mobile website, text messaging or a device-specific application by selecting from a list of venues the application locates nearby. Location is based on GPS hardware in the mobile device or network location provided by the application. Each check-in awards the user points and sometimes "badges".

It is not only used for consumers; Enterprises use this app like a marketing tool, to expand its market and to know the behavior of consumers.“Whether you're a mom-and-pop shop, a national chain, or a brand, foursquare can provide you with tools to engage with your customers and fans.”

More than 20,000,000 people use to connect with places foursquare. Nearly 1,000,000 businesses already in foursquare.

That’s the reason why we can’t stay behind…

Daniel Gonzalez, the expositor. 

SMC Tamaulipas.