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Washington, DC

SMC-DC May Event: Politics @ Policy

Greetings DC and beyond! Well, we tried to do something a little different for our April event, but unfortunately the weather fairies and a number of other circumstances didn’t cooperate. A million apologies to the hardy souls that came out. We will make it up to you (see below). Rest assured that we will stick [...]

A Bittersweet Farewell (and New President)!

To the SMC-DC Community: I believe I know the majority of you personally, or at least am connected to you on one or more social networks, so many of you are probably aware that I recently (Saturday) picked up and moved across the country to San Francisco. I’ve absolutely loved the past five years I [...]

SMC-DC April Event: I’m the App for That!

This event will focus on concepts, conversations and ideas that have changed you or helped change the world. Yes, this is a broad theme, but we’re excited about it because we think it’ll attract a variety of speakers and attendees. We’re planning on having 1-2 keynote speakers and then will select 3-4 speakers to join [...]

Optimize by Lee Odden - Book Review

Optimize. To make the best or most effective use of a situation, opportunity, or resource. Could there be a better title for a book about Online Marketing? I don’t think so, and you couldn’t expect anything less from Lee Odden.

In case you are new to the space, or aren’t as nerdy as I am, Lee Odden is the CEO of TopRank Online Marketing and one of the heavy hitters in the Online Marketing space. He writes one of the best blogs out there, in my opinion, which is why it’s odd to me that “Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing,” is his first book. Err regardless, I was very happy to be able to give it a read.

SMC-DC at AU’s 2012 Social Learning Summit

On March 31st,  undergraduates from American University’s Social Media Club celebrated their second annual Social Learning  Summit (#sls12) with two days of insightful panels featuring thought leaders from an impressive variety of backgrounds, several of whom also happened to be SMCDC chapter leaders! Delivering Friday evening’s keynote address was Alex Priest, who as one of [...]

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