Skip navigation

What we can learn from KitchenAid, and should Social Media Managers maintain personal accounts?

We all know what happened during the first presidential debate. Big Bird got dissed and a social media manager at KitchenAid committed the social media career Avada Kedavra: they inadvertently Tweeted content intended for their personal account to the account they manage professionally. The Tweet (why this is capitalized) appeared as Obama reminisced about his [...]

Chapters
United States
Argentina
Australia
Austria
Bahrain
Belgium
Brazil
Cambodia
Canada
China
Costa Rica
Czech Republic
Denmark
Dominican Republic
Ecuador
El Salvador
France
Germany
Global
Greece
Iceland
India
Indonesia
Ireland
Isle of Man
Israel
Italy
Japan
Jordan
Kazakhstan
Kenya
Kuwait
Malaysia
Mexico
Moldova
Mongolia
Morocco
Netherlands
New Zealand
Nigeria
Oman
Panama
Paraguay
Peru
Portugal
Puerto Rico
Qatar
Russia
Saudi Arabia
Singapore
South Africa
South Korea
Spain
Sri Lanka
Sweden
Switzerland
Tunisia
Turkey
Ukraine
United Arab Emirates
United Kingdom