Mobile-Loco: The Future of the Mobile Location Revolution
Mobile-Loco will dive into the brand, advertiser and mobile convergence in the context of the Social, Local and Mobile (SoLoMo) marketplace — exploring what this convergence means for big brands, consumers, SMBs and the mobile and location industry. Learn from real-world successes in mobile-loco advertising, location platforms and more.
Keynote: Andrew Mason, CEO, Groupon
Fireside chat: Bill Gurley, Benchmark Capital & Cory Johnson, Bloomberg TV
Fireside chat: Disrupting the Enterprise Market w/ Chris Yeh, VP, Platform, Box
Fireside Chat: Good, Bad & Ugly of Disrupting a Traditional Market with
Ryan Graves, Global Head, Ops, Uber
Fireside Chat: Travis Boatman, SVP, Mobile at Zynga

Other sessions:

- Mobile is Eating the World (by you, the consumer)
- Mapping the Great Indoors: a $2.5B market opportunity
- The Brand Revolution: will brands lead the future of tech innovation?
- It’s the Context, Stupid: right time, right place, right offer
- Mobile Advertising Sucks! why and what to do about it
- The Disrupters: the creative destruction of traditional markets and verticals

Join us December 11th in San Francisco as we bring together the brand and tech ecosystems to discuss the mobile-loco revolution.