If you aren't using video as part of your social program, not only are you missing out on a great opportunity to interact with your fans and community, but you are also missing out on a great tool to drive SEO, and dominate search. In this presentation Murray will help us explore some of the opportunities that are out there on YouTube and other channels, and also the techniques that you may not know about, that you should be using in your video program. See some examples and also hear some great tips from some of the top social video experts (via video of course). Great speaker, great venue, great beer and great company. Does it get any better?

About the speaker:

With more than 20 years experience, Murray Izenwasser has planned and executed online marketing strategies on behalf of some of the world’s largest and most recognized organizations and brands.

Murray is a creative thinker who understands the opportunities presented by the ever-changing Internet marketing landscape. His vast expertise across all interactive disciplines allows him to cut through the clutter of the current ‘hype’ and deliver marketing programs that drive business.  

Currently recognized as a top Interactive Social Media strategist, Murray has been invited to be a featured speaker at a variety of events and industry forums. His entertaining yet thoughtful presentation style distills esoteric ideas into actionable insights. He was recently named as one of the five Social Media Masters by Social Media Club International.  

Murray’s pragmatic approach not only comes through in his presentations but also in his work as Strategy Practice Lead for Biztegra, an interactive and social media strategy agency. His focus is on helping Biztegra’s clients drive their businesses by designing appropriate interactive and integrated marketing strategies and tactics to fully engage their customers. He is also the founder of SMWorkshop.com, which offers workshops on developing REAL social media strategies, based on the proven process he uses with his clients. 

His previous positions include Global Director of Marketing for Sapient, as well as Director of Strategy for Razorfish, two the world’s premier interactive agencies. He began his career as a business/management/technology consultant for Andersen Consulting (Accenture).  

Comments