Nashville's own David Bullock will be presenting his case study, Barack 2.0. This case study, which analyzed Barack Obama's social media strategy from the beinging of his campaign to his win over the Presidency, is the only social media/political case study. David Co-Authored the case study which is now recommended by Wharton School of Business and has been featured in Los Angeles Times, NBC.com and Black Enterprise Magazine.

I personally own Barack 2.0 and it's fascinating. I encourage you pick it up before the June meeting! Consider it your Summer reading, SMC Nashville.

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