A good video tells a memorable story. In loud environments like the Consumer Electronics Show, it may be the only thing people remember about your company. In social media environments, your video may be the first way a viewer sees your brand. Being memorable therefore comes in handy when your brand appears again and they make that magic connection.
First lets define a “Community Manager”, according to Wikipedia is a person who is working to build, grow and manage communities around a brand or cause. Seems like a big job? Well, it is.
According to the June 2010 issue of AdAge, “the hottest jobs in marketing might just be the community managers.”