Content Created By Member
| 02.22.2011 |
Making Google News Better: Why Curation Requires More Than RecencyI get plenty of snide comments about my Twitter feed. Mostly that I tweet far too much. Fair enough. But also wondering why I read (and share) so many journalism-based tweets? As in: why... |
Social Media Observer |
| 02.08.2011 |
Value of Content & SEO: Why AOL Got Hosed and Why You Should CareBy now, you’ve probably read about AOL’s purchase of the Huffington Post. You’ve also probably read plenty of stories why it’s a good purchase, bad purchase, good for journalism, bad for... |
Social Media Observer |
| 02.01.2011 |
Don’t Waste Content on Quora. Not Yet.I know, I should have posted this three weeks ago. But we’re well past a month into Silicon Valley’s love-in for social media darling Quora and the lesson – as always – is that we have... |
Social Media Observer |
| 01.24.2011 |
The Cost of Producing ContentThe battle for eyeballs is an expensive one. Not that anyone will tell you that. While the idea of content marketing and content strategy continues to grow in stature for companies large... |
Social Media Observer |
| 01.07.2011 |
The Best SEO is Still Good WritingIt’s become incredibly difficult to get noticed. In order to get through the pinhole, advertisers have to be both timely AND relevant. And one of the most trusted sources to provide timely... |
Social Media Observer |
| 12.07.2010 |
Tumblr Outage: Content in the CloudMaybe you heard about it. Maybe you didn’t. But this is important. The quick and easy blogging platform Tumblr was down parts of Sunday and finally restored on Monday evening. While... |
Social Media Observer |
| 12.03.2010 |
Reminder: SEO and Social Media Work TogetherI’m not telling you anything you shouldn’t know or have already expected for some time. As confirmed by Danny Sullivan over at Search Engine Land, both Google and Bing confirmed they use... |
Social Media Observer |
| 11.17.2010 |
Q&A with McDonald’s Director of Social Media Rick WionAre we there yet? After about three years, the view of social media as some sort of free, magical money making machine is dying a painfully slow death. Platforms and systems have become far... |
Social Media Observer |
| 11.11.2010 |
Why PR Without SEO Fails: Understanding KeywordsEvery once in a while, I have the pleasure of speaking to public relations students. Talking about PR and communication theory are topics I never tire of discussing. It’s something I am... |
Social Media Observer |
| 10.27.2010 |
Why Content Marketing is Not For YouA tipping point. We have one. It appears a large number of marketers (and life coaches) in the social realm have stumbled upon and are trying to capitalize on the idea of content marketing... |
Social Media Observer |
