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Kristie Wells

  • Professional
President and Founder

For the past 25 years I have helped organizations understand, engage and support their customers to strengthen their brand, improve their products, increase their revenue streams, and create better experiences for all stakeholders, internally and externally. While my roles and titles have changed over time, my passion to connect people, ideas and resources remains at the core of what I do.

Most of my professional life has been spent in and around technology companies, with an emphasis on bridging the gap between technology and people. This has been accomplished in sales, marketing, customer support, community management and senior leadership roles. Core to each of these positions is the development of content marketing, influencer and ambassador programs, brand development and reputation management.

My contributions as a business leader has been extensive, including areas such as mergers and acquisitions, product development, project management, and human resources. 

In 2006, I co-founded the Social Media Club with my husband, Chris Heuer. 

Specialties: Social Media Evangelist, Marketing, Connector, Communicator, Community Manager, Customer Advocate, Content Marketing, Engagement Strategy, Influencer Relations, Brand Advocacy, Media Relations, Business Development, Partner Relations, Project Management, Event Management, Customer Relations Management, Herding cats.

Content Created By Member
08.16.2011
Social Media Club Celebrates 5th Anniversary
Five years ago today, 16 people gathered to discuss the emerging technology known as social media, set goals and initiatives around the launch of Social Media Club (determine what a professional...
Social Media Clubhouse
07.20.2011
Social Media Masters Conference Tours U.S. and Canada this Summer
Social Media Masters, the premier event series for advanced social strategies and tactics for leading brands and marketing professionals, announces five new events to the Summer/Fall 2011 calendar....
Social Media Clubhouse
07.06.2011
Join us for an A's game!
Join Social Media Club San Francisco and the Oakland A's on Tuesday, July 26th for a pre-game Tweetup and tickets to the game. Your special Plaza Infield ticket (behind home plate) includes early...
Chapter Blog
07.05.2011
Social Media Club San Francisco and the Oakland A's Tweetup
Join Social Media Club San Francisco and the Oakland A's on Tuesday, July 26th for a pre-game Tweetup and tickets to the game. Your special Plaza Infield ticket (behind home plate) includes early...
Chapter Event
07.05.2011
Social Media Club San Francisco: The Happy Movie Screening
Thanks to the efforts of our friend Dale Larson, we have a free screening to the new documentary, The Happy Movie, at the Roxie Theater (Wednesday July 6th) at 7:00pm.   This fantastic documentary...
Chapter Event
06.30.2011
Summer of Fun: 2011 Edition
Our local Chapter is taking an 'educational program' break this Summer to give us the ability to expand our leadership team and build out a solid program for the coming months. We will have more...
Chapter Blog
06.30.2011
Interview with Rob Campbell, Coordinator Digital Media for the Cleveland Indians
I was in Cleveland last week to speak at the Airports Council International 2011 Marketing & Communications Conference, and was invited to the Cleveland Indians game with some of the other...
Social Media Clubhouse
06.17.2011
SMC SFO June Event: Social Media in the Entertainment and Music Industries
Our next event takes place on June 21st where we'll be talking about the use of social media in the music and entertainment world. While this sector was lagging behind for many years, many in it have...
Chapter Blog
06.17.2011
SMC San Francisco: Social Media in the Music and Entertainment Worlds
On June 21, we'll be talking about the use of social media in the music and entertainment world. While this sector was lagging behind for many years, many in it have caught up and we want to see what...
Chapter Event
05.05.2011
May Event Announced: SMCSFO Presents Social Media vs. Social Business, What's the Difference?
Over the past year, more and more companies in the world of social media have begun to differentiate themselves by shifting their messaging to talk of serving social business, but is there really...
Chapter Blog

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