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Member #: 677
Primary Chapter: Niagara

Robin McPherson

  • Professional

I focus on analyzing, researching and studying the world of social media and am always looking at new social tools and how they can be applied to different situations and clients.  I am currently the Co-Chair of the City of St. Catharines Heritage Committee and a member of the Downtown Revitalization Committee. I studied History at the University of Toronto, Adult Education at Niagara College and Photography at Sheridan College.

 

Content Created By Member
06.15.2012
Kicking off Summer with a Social
This month we're kicking of summer with an SMC Niagara social.   Join us on June 26, 2012 from 5 to 7pm at The Merchant Ale House to chat about what's happening in Niagara, ask questions about...
Chapter Event
06.15.2012
May Meeting Recap - Content, Content, Content
This month we were talking Content, Content, Content! Did you know: 90% of B2B marketers do some form of content marketing, whether they realize or not.* Creating content isn't enough, It's...
Chapter Blog
06.15.2012
April Meeting Recap - Social Media, Teens & the Cyberworld
For our March/April meeting we decided to look at social media, bullying, kids, parents and schools.  We were extremely fortunate to be joined by Lorne Gretsinger, Principle of Vineland/Maple Grove...
Chapter Blog
03.12.2012
February 2012 Meeting Recap - Facebook for Business
Our February meeting was all about Facebook.  Adam White of JMR logics and Mitch Fanning of Fruition Interactive shared their expertise and knowledge with a full house at The Beach Bar and Grill...
Chapter Blog
03.09.2012
Social Media, Teens and the Cyberworld
This month we will be discussing social media, bullying, kids, parents and schools.   We will be joined by Lorne Gretsinger, Principal of Vineland/Maple Grove Public School; Angela McCleary, Sir...
Chapter Event
11.01.2010
How connected are we and why does it matter?
This is the second post in our series about Connected: The Power of Social Networks and How They Shape our Lives by  Nicholas Christakis and James Fowler. In 1994, three college students created a...
Social Media Observer
10.25.2010
Getting to know Facebook
(This article was published in WO Magazine Fall 2010) Facebook would be the third largest country in the world behind China and India if it were a country.  It’s not, but it is a social, online...
Social Media Journal
10.15.2010
What do real estate agents and politicians have in common?
We’ve had a lot of fun in the past week. First, Robin @uglyshirt  and I spent a day with the Niagara Association of Realtors talking about social media.  Then we helped live stream an all candidates...
Social Media Journal
10.15.2010
What do real estate agents and politicians have in common?
We’ve had a lot of fun in the past week. First, Robin @uglyshirt  and I spent a day with the Niagara Association of Realtors talking about social media.  Then we helped live stream an all candidates...
Social Media Observer
08.12.2010
Better Together
A few days ago I was talking with some friends about business, success and connecting. It’s got me thinking about how we make connections and how we learn to define success. How do connections affect...
Social Media Observer

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