Sarah founded The Social PR Consultancy after more than 15 years corporate communication experience and several years working in the digital engagement space developing social media strategies for clients such as Wine Australia, The South Australian Government and Visit Britian. The Social PR consultancy helps organisations bridge the divide between how they have traditionally communicated with their audiences, customers and stakeholders and how those audiences want to and now expect to be able to engage with them. Sarah began her career in Corporate Affairs at Telstra in the 1990's and has experience in corporate communications, traditional public relations, community engagement and reputation management in Australia and the UK. Sectors Sarah has worked across include finance, retail, property, government, health, education, telecommunications, IT, lifestyle, food and wine, travel, fashion and interiors. Sarah is a member of the Public Relations Institute of Australia and graduated as best marketing student with a Graduate Diploma in Marketing from Curtin University.