Shwen Gwee
- Open Member
Lead, Digital Strategy and Social Media
Shwen leads Digital Strategy and Social Media within the marketing department at Vertex Pharmaceuticals, where he focuses on New and Social Media, Web 2.0, and Health 2.0. He leads the development of a comprehensive digital strategy for launch/commercialization -- including new/social media strategies -- and establishes/maintains key relationships with the new media and health 2.0 communities.
For more details, please see: http://www.med20.com/about
Content Created By Member
| 12.21.2010 |
FDA Delays Social Media Guidelines Till Q1 2011Thanks to my friend Mark Senak (of Eye On FDA blog) for breaking the news/story late last night (DEC 20th) that the FDA has announced a delay on the issuance of Internet and Social Media Guidance,... |
Social Media Observer |
| 11.08.2010 |
Watch This Video and a Child With Diabetes Gets a Week of Life-Saving InsulinWorld diabetes day is NOV 14th. In preparation for that, please watch the Big Blue Test video below (a Diabetes Hands Foundation initiative) — every time the video is watched, a donation will be... |
Social Media Observer |
| 10.28.2010 |
Introducing My New Co-Blogger: Marc MonseauThe last few weeks have really been heating up for me… I mean, I’ve been really busy this year in general, but over the last few weeks, things have really turned up a notch at work (and at home, for... |
Social Media Observer |
| 10.07.2010 |
#HealthLit Tweetchat with CDC (OCT 7th at 2pm ET)In case you don’t know, October happens to be health literacy month. What’s “health literacy” you ask? It’s basically “…the importance of understandable health information”. Think about medical... |
Social Media Observer |
| 09.09.2010 |
New Book by Josh Bernoff: Empowered (Free till SEP 10th)If you enjoyed reading the quintessential social media “bible” Groundswell (by Charlene Li and Josh Bernoff) as much as I did, then you’ll be pleased to know that Josh (together with co-author Ted... |
Social Media Observer |
| 08.25.2010 |
My SXSW 2011 Panel: “Socially Regulated — Social Media in Regulated Industries”As you would have seen from my recent blog post, I am ecstatic about the fact that the 2011 South by Southwest (SXSW) interactive festival will have a “Health Track” as part of it’s mainstream... |
Social Media Observer |
