Content Created By Member
| 03.08.2011 |
Online Branding: What Does Your Message Convey?As a business, your brand is the foundation of who you are and what you do. Your brand tells potential customers about you and how you can help them. It conveys to everyone what you stand for and... |
Social Media Observer |
| 02.15.2011 |
Foursquare: Is it Right for Your Business?One of the most popular mobile applications, Foursquare is part friend-finder, part social city-guide, and part interactive game. Foursquare encourages users to explore their neighborhood and... |
Social Media Observer |
| 02.01.2011 |
Email Marketing – Does it Work?As any business owner knows, its easier and less expensive to sell to a returning customer than to create a new one. Knowing this, what is the most efficient, and cost-effective way to stay in touch... |
Social Media Observer |
| 01.19.2011 |
How to Evaluate Your Social Media Campaign – 5 Essential QuestionsWhen it comes to social media, frustration is a word that often comes to mind for many companies new to the medium and to those who have yet to see a return from their involvement. The problem is two... |
Social Media Observer |
| 12.24.2010 |
Merry Christmas!Merry Christmas to all from Spears Marketing. At this most joyous time of year spent with family and friends, take a moment to stop and reflect on the true meaning of the season. Thanks for making... |
Social Media Observer |
| 12.07.2010 |
6 Myths of Online MarketingThe face of marketing has changed drastically over the last several years. Traditionally, business owners have relied on off-line print and radio advertising to gain new customers, and, although... |
Social Media Observer |
| 11.16.2010 |
Entrepreneurship – Is It In You?If you’re reading the Spears Marketing Blog, you probably have at minimal a small interest in entrepreneurship, as the main goal of the blog is to help the small business owner get a leg up on the... |
Social Media Observer |
| 11.03.2010 |
Top 4 Reasons to Google Yourself TodayTo “google” something or someone has become synonymous with finding relevant information on the topic or person in question. As an individual, it could be for curiosity, vanity, or to see if... |
Social Media Observer |
| 10.20.2010 |
5 Steps to a Better WebsiteYour website is your home-base on the internet. The design, structure, and content of your site all determine its success. When potential clients or customers visit your site, they are generally... |
Social Media Observer |
| 10.05.2010 |
Is Your Advertising Targeting the Right Customers?Marketing your local business or professional service is the single most important thing you can do to gain new clients and customers. But is your marketing and advertising reaching those who are... |
Social Media Observer |
