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Primary Chapter: Nashville
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Sherman Mohr

  • Open Member
Content Created By Member
02.18.2011
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Social Media Observer
02.15.2011
Text marketing differences and advantages in four short slides
In an effort to share a message with as few slides as possible, I've reduced the real message of marketing a service to 3 slides. You're feedback is welcome.
Social Media Observer
02.13.2011
Restaurant owners now get Groupon type results without giving up your revenue
Most of you either have used Groupon or Living Social coupons. You may be familiar with the myriad of other advertising systems designed to bring you business. If you are a business owner, you've...
Social Media Observer
02.02.2011
At $1.07 per fan, engagement growth is the most cost effective.
The Wall Street Journal posted a story today citing the cost of a Facebook fan at $1.07. This cost is derived from the multiple millions that have been spent on internal Facebook advertising to drive...
Social Media Observer
01.17.2011
There are several
There are several reasons I took a position at Goloco Media Group recently. The primary reason was there focus on audience build and list cultivation. The company's 12 year history in aggregating a...
Social Media Observer
01.11.2011
Making Data Relevant: The New Metrics for Social Marketing
Fresh from Mashable, This powerful post sheds some light on the power of what's available in the way of new data. Take a look and learn more about topics like, Metrics that help understand...
Social Media Observer
01.05.2011
Advertisers, Want exposure to 100,000 plus Facebook profiles? This is what you do.
On January 4th, the Nashville Fan Page posted one of its typical highly interactive posts. The posting strategy for the page is primarily based on tried and true principals of these three engagement...
Social Media Observer
12.29.2010
What is a social media strategy worth? What about its implementation?
This is a recent job description associated with a company, likely a PR or Agency firm seeking a professional, contracted Social Media Strategist whose services could be bundled and resold to their...
Social Media Observer
12.22.2010
The Top 28 Travel Pages on Facebook?
These are the top 28 "travel" pages I found on Facebook. Do you know of more, bigger, better? If so, help me find and connect with them! I have something special to share with those of you who may...
Social Media Observer
12.16.2010
Your Audience ...oh I mean Customer is waiting
I thought you may want to know that a portion of your potential audience is waiting on Facebook. While I'll focus primarily on the Nashville TN MSA in this post, the same is likely true of your...
Social Media Observer

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