Laura is an enthusiastic, engaging speaker known for her interactive presentations which includes audience engagement and participation. Laura has 10 years of agency marketing background and six years working in-house at an academic research institution. She has media trained over a dozen CEOs and senior managers for natiaonal media tours, press conferences, speaking engagements and large events, and now offers the following presentations to groups of up to 300: 

People Power and the Cascade of Influence
How to reverse the customer chase and put the power of social media to work in your business.

• - How top organizations are using social media to improve the bottom line

• - How you can tie social media efforts into your existing marketing programs
• - How to blend old and new media together for exciting, creative campaigns

Building Community with Social Media
How social media is changing the flow of information and what businesses need to do to stay competitive in today’s modern, youth-oriented culture.

• - Why interruption marketing fails today’s businesses
• - Why blogs, search engines and friends are the top influencers of purchase decisions
• - How to match your Web content to your buyer’s purchasing phase