Creating the Social Web Guide: Think and Act Glocal för Digital Participation

In a time when the limits and boundaries in between us vaporize in a constant conversation and connectivety carried and enabled by the social web, and geographic dependency for “being in the flow” is equal to have “access to the cloud”, wherever may be, maybe it’s time to challenge the old presumption of “Think Global, […]


Social Media Club Small Business Member Highlight: Rob Bertholf

Rob Bertholf was the first to send a tweet from Hawaii and has been known for being a pioneer by effectively combining his background as web developer, graphic designer and SEO expert, to stay on the cutting edge and remain #1 under “search engine optimization expert” on Google.   Rob was introduced to Social Media […]

Upcoming 2011 Social Media Conferences & Events (March 2011)

 Featured Events  April 1-3, 2011 – Social Learning Summit 2011 (Washington D.C. USA)  This weekend conference, April 1-3, 2011, aims to bring together students, educators,and professionals to learn from each other and with each other about what’s next in education. Topics will cover a wide range of issues at the intersection of education, innovation, and social media, including what’s happening in classrooms now, what’s […]

Wikibrands Webinar Thursday, March 31st at 2PM EST

Join us on Thursday, March 31st at 2PM EST for our first webinar for Social Media Book Club, with Sean Moffitt and Mike Dover, authors of Wikibrands. Social Media Club launched our Social Media Book Club at the beginning of March, where we will highlight one book per month from the most innovative thought leaders […]

The Social Blogger: 5 Quick and Easy Tips to Create Effective Calls to Action

All of us want our blogging to reflect our voice, our personality, our point of view. Blogging should do all those things. And, for those of us who are blogging as part of a focused content marketing strategy for our business or our cause, our blogging should also be able to deliver an effective call […]

Dining in a Digital World

In this world of Internet immediacy and hyper-location, it’s important for small businesses to make their online mark. This article in the New York Times last week struck me as a great example of how one business owner is taking on the challenge of standing out among the masses.   Online research is the way […]


Facebook Changes: Progress Comes with Price

It seems almost daily that Facebook changes something about Facebook.  In case you’re not among its more than 500 million active users, here’s a recap of some recent changes:   New profile pages Improved and continuously improving search Privacy policy upgrade Facebook comments boxes on sites and blogs across the web Better mobile experience New […]

2011 State of Community Management from Community Roundtable

Jim Storer and Rachel Happe Co-Founders of Community Roundtable are amongst a few that I’ve closely followed over the last year, as I’ve grown in my position with Social Media Club.  Jim and Rachel have dedicated the last few years to exploring the role of Community Managers and how the position of Community Managers has evolved from […]

Search & Social: Five Goals to Have with Every Post

I was talking to a friend the other day about why some blogs get all the traffic, and some receive little to none, despite constant posting. She said traffic was based on writing style. The nutty, off-the-wall, laugh-out-loud, “punch you in the gut” ones get the most traffic. Being in the search industry and blogging […]