Do you love live music and great wine as much as we do? Are you into social media, perhaps even a little too much? Then this is your chance to join a select group of other social media leaders from Social Media Club and our good friends from Southwest Airlines for a weekend of friendship, wine, […]
Month: March 2013
Engage and Convert! Social Video Strategies for Real-World ROI
What do you think of when you hear the phrase “social video”? Is it just creating a video and distributing it on YouTube and other social networks? Or, is it more importantly about genuinely listening, engaging, and helping others in ways that turns visitors into followers, prospects into client and customers, critics into evangelists, and […]
How Brands Build Community Through Storytelling Apps Like Cowbird, YouTube and Tumblr
Many brands today are still figuring out how to tell their story, show the human side of the brand, and connect with their audience on a deeper level than just their products and services. If that isn’t hard enough, there are a myriad of avenues by which to do so…should your brand use Facebook, a […]
National Day of Unplugging
The fourth annual National Day of Unplugging is upon us, a day when participants around the world pledge to spend 24 hours completely tech-free. I know, I know…are they crazy??!!! But seriously. Many of our jobs require us to monitor online discussions around our product or service, which means a device is never far from our hands or eyes […]