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Author: lyf108

This author has written 11 articles
Home » Archives for lyf108

Why We Are On the Same Team

  • Post author:lyf108
  • Post published:October 16, 2013
  • Post category:from the clubhouse

A few years ago, I worked at one of the nation’s first purely social media agencies. Our customers relied on us to do all things social, which included blogger outreach,…

Continue ReadingWhy We Are On the Same Team

KitchenAid Tweet on Political Debate Under Firestorm

  • Post author:lyf108
  • Post published:October 4, 2012
  • Post category:from the clubhouse

The biggest social media news to come out of last night’s first Presidential debate was not about the number of people watching or live-tweeting the debate, but about one brand’s…

Continue ReadingKitchenAid Tweet on Political Debate Under Firestorm

Let the (Social) Games Begin! A Handy Guide to Navigate the Summer Olympics Social Media Phenomenon

  • Post author:lyf108
  • Post published:July 5, 2012
  • Post category:from the clubhouse

This year’s Olympic Games promise to be the social media event of the year. Are you ready? “The London Games will be the most tweeted, liked and tagged in history,…

Continue ReadingLet the (Social) Games Begin! A Handy Guide to Navigate the Summer Olympics Social Media Phenomenon

Pinterest: Pin It While It’s Hot

  • Post author:lyf108
  • Post published:January 17, 2012
  • Post category:from the clubhouse

If you haven’t heard about Pinterest, you’re missing out on the hottest social media site to hit Twitter since well, Twitter! For those of you who are lovers of WeddingGawker,…

Continue ReadingPinterest: Pin It While It’s Hot
Read more about the article Social Media Club CES Preview

Social Media Club CES Preview

  • Post author:lyf108
  • Post published:January 4, 2012
  • Post category:from the clubhouse

CES is just around the corner, much to every geek’s delight. The annual Consumer Electronics Show has gotten even bigger over the past few years with the addition of minute…

Continue ReadingSocial Media Club CES Preview
Read more about the article Does Social Media Turn You On?

Does Social Media Turn You On?

  • Post author:lyf108
  • Post published:November 16, 2011
  • Post category:from the clubhouse

Or does it turn you off? We live in a new era where words like “social media”, “interaction”, and “engagement” are thrown around on a daily basis. Whether or not…

Continue ReadingDoes Social Media Turn You On?
Read more about the article How Will You Make Your Mark?

How Will You Make Your Mark?

  • Post author:lyf108
  • Post published:October 17, 2011
  • Post category:from the clubhouse

There are so many ways for social media to create goodwill for great causes. Whether social media is being used for community organizing, fundraising and donor relations, or raising awareness…

Continue ReadingHow Will You Make Your Mark?
Read more about the article Netflix Lessons Learned: PR & Social Media Opportunity

Netflix Lessons Learned: PR & Social Media Opportunity

  • Post author:lyf108
  • Post published:July 21, 2011
  • Post category:from the clubhouse

By now you have heard about the new Netflix rates scheduled to hit this fall. Most likely you heard about it from angry friends and colleagues, and all of the…

Continue ReadingNetflix Lessons Learned: PR & Social Media Opportunity

The Social Media Search Filter

  • Post author:lyf108
  • Post published:May 18, 2011
  • Post category:from the clubhouse

I was really intrigued by the TED Talk given by Eli Pariser on “filter bubbles”. We know from such movies as Terminator that sometimes technology can get too smart for…

Continue ReadingThe Social Media Search Filter

Social Media + Business = Branding

  • Post author:lyf108
  • Post published:April 22, 2011
  • Post category:from the clubhouse

 A recent report from Social Media Examiner cites that businesses and social media have finally announced their love affair, with 90% of marketers indicating that social media is important for…

Continue ReadingSocial Media + Business = Branding
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